For many of us, the journey of building a small business begins in a familiar place: a simple spreadsheet. It's the first tool we reach for, and for a while, it works. But as our business grows, that simple tool can become overwhelming. The late nights spent on manual data entry, the fear of making a mistake, the feeling that you’re drowning in numbers. We’ve all been there. What was once a simple tracker can feel like a monster of stress, errors, and missed opportunities.

We lose weekends just trying to figure out where cash is tied up, what products are truly profitable, and why we keep missing stockouts on best-sellers. The data we need to make smart decisions is buried, unorganized, and almost impossible to get insights from. We're not running a business, rather we're stuck in an endless cycle of manual spreadsheet management.

I’m launching a weekly newsletter called "The Money Map," designed to resonate directly with our ideal customers.

The goal is simple: to educate and empower small business owners by showing them the hidden insights and opportunities already buried in their own data.

The content focuses on actionable advice. Each issue will break down a common spreadsheet data complexity and show how to extract actionable insights like:

  • Where's Your Profit Hiding?

  • Stop Losing Customers! How to Spot and Reduce Churn from Your Sales Data?

  • Use Your Spreadsheet to Cut Costs Now. Are You Overpaying for Inventory?

Ultimately, "The Money Map" newsletter is the first step in our customers' journey from being overwhelmed by their data to seeing it as a source of clarity and direction.

Ashish Srivastava | Founder @ AshLytics | where data meets direction_ | ashlytics.ai

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